Challenge
The old Richmond Ad Club website needed a make over to compete against a variety of similar clubs in the Richmond area. The website was re-designed to promote events, philanthropy, list agencies, and generate new membership.
Results
The Ad Club as a whole has blossomed into larger organization with a more coherent brand and vision. Membership has increased and the e-mail list has doubled over the past 2 years.
Responsibilities
- Art Direction
- User Interface Design
- Information Architecture
- Graphic Optimization
- Quality Assurance Testing